Getaway Trends 2014 | Styling the Pastel Trend

January 17th, 2014

Winter days got you feeling grey?
Slather on the sunscreen and dig up your swimsuits, sunny days made for stunner shades are a trip to the tropics away!

When packing for your tropical escape, break out the mints, light pinks and powdered blues–nothing soothes the sole quite like stylish shoes in pastel hues.

Inspired by the surreal softness of the pastel color palette, designers like Jason Wu, Burberry & Prabal Gurung lit up their Spring 2014 runways with versatile applications of under-saturated hues, kicking off the pastel trend.

Taking a cue from these fashion gurus, we’ve curated a pastel inspired getaway guide to packing light, so it’s easy to go from day to nightTo recreate what we imagine a pastel breeze could be, we chose minty green to complement peachy corals and pastel pinks.

 

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We picked up a chiffon printed short in a dreamy green and pink floral, then paired them with coral elements and mint green accessories. The Gigi Flat T-Strap Sandal in Light Green by Sam Edelman pulls the casual outfit together and complements the blush party dress, once you’re ready to slip your soles out of the chic & strappy pointy toe Zahara high heel sandal by BCBGeneration. Of course, the sleek Zahara ankle strap stiletto sandal, shown in Warm Sand (also available in Black) pairs phenomenally well with the shorts and crop top, bringing a casual ensemble way up a notch, effortlessly.  

Mixing and matching is the key to easy breezy, on trend styling. For more fashion advice on styling with pastels, check back in to the DNA Footwear blog for the next post in our getaway series about ankle strap flats

In the meantime, peruse our COLOR BLOCK mood board on Pinterest to feast your eyes on colorful worlds of lovely pastel.

 Happy travels, fashionistas!
xo, L S.Granados

The #ActiveDNA Challenge | Getting Started & Staying Motivated to Achieve Your New Year’s Resolution

January 10th, 2014

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  Though the journey to implement your new year’s resolution to be fit is not easy,
the rewards of staying active are super motivating.

 

The #ActiveDNA challenge is a gratifying exercise that will help you make fitness a part of your lifestyle.
Though, that is a gift on its own, sharing photos and videos of your journey via Instagram, with friends and other participants will afford you the opportunity to motivate yourself and others, in addition to a chance to claim the grand prize–a pair of sneakers by Asics Onitsuka Tiger.

Today, I am sharing what has helped me get started with DNA Footwear‘s #ActiveDNA Challenge.
I do so in hopes that it will help you realize your new year’s resolution to stay active and win a fun pair of Asics Onitsuka Tiger sneakers that are sure to keep up with your fitness journey beyond this month, through the rest of the year. Let’s get started!

1. Embrace your self as you are.
It is important that you peacefully align yourself with who you are at this moment, accepting yourself fully. Allow yourself to feel excitement and anticipation about the changes you will make to transform into  the version of you that you aspire to work hard to be.

2. Determine the intention for your changes.
Setting an intention helps you keep your eyes on the prize. If your burning desire is to become more limber and improve your flexibility, that will be the motivating force to rise from the comfort of your bed so that you make time to stretch for 15 minutes before starting your day. 

3. Remember, you have as many hours in a day as Beyonce–staying active is as easy as going about your day.
We don’t have time; we make time for the things most important to each of us. Evaluate your priorities and how they currently line up with your new year’s resolution to stay active and lead a healthy lifestyle. Are you doing small things, every day, that support the realization of your fitness goals? For example, did you know that stepping out of the elevator and taking the stairs will decrease your risk of heart disease by 62%? Let’s get to steppin’!
Other easy activities that help you stay active include, skipping the subway and 
walking more; stretching with your pets; doing a few sets of jumping jacks, crunches and push ups while watching your favorite shows–believe it or not, watching TV this way burns calories at a rate of 72+ calories/hour depending on how intensely you go about your sets.

The following every day activities help you burn some extra calories: 

  • 30 minutes of polishing your tables and knickknacks waxes off  80 calories
  • 30 minutes of ironing your clothes will smooth out 36 calories; 
  • give your apartment a new paint job, and 3 hours later you’ve got yourself a great looking place and 1026 homeless calories;
  • tend to drop off your laundry every week? give your cleaners a break, this week, and  fold your own laundry to rack up a negative 72 calories for every half hour your spend folding;
  • volunteer 4 hours of down time to clean up around your neighborhood and trash 1800 calories
  • mop your floors for 30 minutes and ring out 153 calories
  • play poker (or any card game)3 hours in, we can’t guarantee you’ll win cash money, but you will surely lose 351 calories; 
  • shovel snow for 30 minutes and melt 202.5 calories; 
  • vacuum your rugs for 20 minutes and you’ve sucked 28 calories out of your system;
  • catch some Zzz’s–8 hours of sleep will permanently put 360 calories to bed.
  • fun fact: rumor has it that 30 minutes of locking lips for a steamy make out session melts more than your heart; swap 36 calories for a french kiss (;

Now, that you’re buzzing around, going about your day in the spirit of good health, ask yourself: are you making the time to let your inner beauty shine on the outside while you do all of that? 

4. Make looking good a part of your routine.
It’s no surprise that looking good makes you feel good, and I guarantee you will have that much more energy and confidence when taking on the challenge to stay active, when you make time for beauty and self care. Maybe that means eating more fruits and veggies, or going to bed an hour earlier. That might even include, dressing up in ways that makes your feel good about yourself.

Quite possibly the most helpful thing I have done so far besides eating better and going to bed earlier, is picking up a swag pair of sneakers  that I can’t wait to wake up and put on every morning.
For me, the Unisex Mexico 66 sneakers  in Silver Blue by Asics Onitsuka Tiger, are doing the trick.
What do you think of my morning workout ensemble for day 2 of the #ActiveDNA challenge?

 

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As mentioned in our previous post, by participating regularly throughout the month of January, you are instantly eligible to be rewarded for your commitment to staying active with a pair of Stance socks. Remember to tag us @dnafootwear on your Instagram posts with #ActiveDNA.

Be happy, be healthy & stay active!

Love,
L S.Granados

New Year’s Resolution 2014: Stay Active Challenge with #DNAFootwear

January 8th, 2014

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Year after year, perhaps the top New Year’s resolution is getting fit and staying active.

While many of the sweaty, fat burning activities you don’t necessarily enjoy will ensure you the results you want to see, faster, the real challenge is keeping up a healthy lifestyle for the rest of the year–or at least, the end of Summer!
Let DNA Footwear reward you for your efforts by participating in our Stay Active Challenge Giveaway , during the month of January!
Read on to learn our easy breezy philosophy for consistently looking good, feeling great, and staying active.

For many of us, this isn’t the first (or the last) time that fitness takes the cake as a top new years resolution. Though it may be true that “pain is weakness leaving the body,” breaking a sweat, a few times a week, needn’t be so …intense! Instead, make your every day movements count by consciously engaging your muscles while you go about your daily activities. Check out this post, for 15 calorie burning, every day activities you can try.

For example, climbing the stairs? Tighten your glutes and shift your weight, lifting from the butt. Skip elevators and escalators altogether and you’re on your way to being Miss New Booty! Rolling around a heavy basket at the market? Pick it up, and get your biceps burning, strengthening and sculpting your arms every time you shop. As you channel your inner Popeye, remember to pick up some fresh kale, baby spinach or your fave greens for extra strength and good health!

Follow us on Instagram to show us how you stay active and be rewarded!
Post images & videos of you and your friends making every move count–especially if you’re seriously breaking a sweat at yoga, dance class, or the gym, etc–and tag @dnafootwear with #ActiveDNA
Enter as many times as you like for the whole month of January!
The most viral photo/ video  will be awarded the Grand Prize of a pair of Asics Onitsuka Tiger sneakers on February 3, 2014.

Of course, commitment to staying active is also rewarded! A free pair of Stance socks will be awarded to the two members  staying most active during the month of January.

Need a few more ideas and a super dose of motivation? Check out our Fitter & Better Together Pinterest board and be inspired to be a better you, every day!

 

Love,
L S.Granados

Celebrity Style: Jessica Alba Loves the Moto Rain Boot

January 2nd, 2014

Rainy days have you feeling drab and grey?
Channel your inner biker babe and ride out the storm in a fashion forward motorcycle rain boot.
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This fashion forward, motorcycle inspired silhouette is a welcome update to the traditional welly cut rain boot, affording fashionable women every where the opportunity to wear their favorite outfits without compromising effortless style and keeping feet warm and dry.

One of our favorite celebrity fashionistas, Jessica Alba, was spotted wearing the Seattle moto rain boot by Dav, available at DNA Footwear. Replicating the stylish star mom’s casual ensemble is as easy as throwing on a comfy shirt, a cozy cardigan and your favorite jeans. Jessica has personally paired her black pants and Dav Seattle moto rain boots with a Paige Denim Kadie shirt in Amour Plaid and an Isabel Marant for H&M Knit Cardigan.

Looking to sport the moto rain boot trend with a subtler edge and less metal hardware?  Check out the rugged Dav Moto Solid rain boot, boasting the same chic cut as the Seattle, minus the studded straps.

Sperry Top Sider carries a similar cut of rain boot, called the Falcon, available in Black and Olive. For those of you looking to take a walk on the wild side, the Sperry Top Sider Falcon is also available in a fun, animal print with studded buckle straps. All available colorways for the Falcon moto rain boot pictured, left.

Happy shopping, rainy day style mavens!

Love,
L S.Granados

PERFECT STOCKING STUFFERS: Leather Shoe Care Kits by Wolverine, Red Wing, and UGG Australia

December 23rd, 2013

1000 miles worth of walks and wet, winter weather leave our loved-for-so-long leather boots and shoes wishing we would love them better. Luxury leather experts,  Red Wing, Wolverine 1000  Mile and UGG Australia agree! So, this holiday season, they have boxed up the best of their leather care products, into deluxe shoe care kits that make the perfect gift for the leather lovers on your stocking stuffer list. Included, in these gift sets are shoe polishes, brushes, oils and conditioners–all meant to freshen up leathers  with a  polished, supple finish.

Happy Holidays!

by L.S. Granados

12 Days of Christmas First Annual Holiday Giveaway

December 15th, 2013

As the temperature drops and cold settles in, the cool winter winds give us the chills–of course, in a very good way!

We, at DNA Footwear, are excited to share the warmth, and get that fuzzy feeling going that the holiday season brings by gifting you a heartfelt invitation to win a cozy and fashionable prize a day, during our first, annual 12 Days of Christmas Holiday Giveaway!

Holiday giveaway, Winter accessories for Men & Women, DNA Footwear, Bickley Mitchell Scarf & gloves for men & women

Like us on Facebook for access to the contest rules and the calendar of prizes to sign up for every day. Then, check in with our Twitter feed, daily, to see if you won that day! Giveaways include stylish hats, scarves and gloves in comfy knits by Goorin Bros. and Bickley + Mitchell–plus, buttery soft socks by Stance for happy feet in prints that sizzle. Included on this wish list, are prized leather goods to make us swoon: inspirational bracelets and beautiful belts crafted lovingly by Bed|Stu. Next on this “must have” list is the Red Wing leather care kit, to keep your leathers looking fresh, so you, of course, always look your best. Kicking off the last three days are rainy day essentials: a DNA Footwear branded umbrella, and shearling Hunter insoles, followed by the ultimate wet weather staple–a surprise grand prize.

Remember to  spread the holiday cheer and love among  your family and friends, for a chance to win the grand prize, on Christmas Day. Refer all of those on your naughty and nice lists by sharing the holiday sweepstakes, daily–the more you share, the higher the odds that you are sure to win!

For more holiday inspiration, visit us on Pinterest for stocking stuffer ideas, creative tips for DIY uplifting gifting, and a glam gal’s party ready mood board so you can plan your show stopping look in the trendiest colors of the season. Hosting a holiday soirée? Take a look at our Food & Drink board to learn how to make decadent cocktails and indulgent treats to transform the atmosphere of your gathering into a feast for the eyes, heart, tummy and soul.

 

With Love,

 L S.Granados

STOCKING STUFFERS: Share the warmth with Stance socks and Wolverine

December 4th, 2013

With winter well on its way, the days get longer and colder, and layering up is the only way to keep warmer. Feet feel the burn of chilly weather the most, so show your feet some love, and hug them with warm fluffy socks by Wolverine & Stance. Be sure to share the warmth with family and friends because the gift of happy feet is a gift that keeps on giving, over and over, again.

For the men on your (naughty or) nice list, stock up on Wolverine’s Cotton Comfort or Full Cushion Crew socks for men, available in convenient multi packs.

Looking for something out of the ordinary? Stance offers an impressive selection of plush, combed cotton socks with deep heel pockets and elastic arch support. Our quick picks for man are the Granada, Hayes, Netherfield crew socks, pictured below.

Men's Stance socks at DNA Footwear

 Stance also carries an eclectic collection of socks for women.

Women's Stance socks at DNA Footwear

Knee-high and over-the-knee socks are a must have for women, and Stance has designed quite a few covetable socks and tights that offer unmatched quality, warmth, support and style. A few of our favorite knee highs include the Renaissance, Twinkle , Le Select, Diamonds and Malibu knee high socks. Looking for cute crew socks? Stance has you covered with sexy, sole lovin’ styles like the Swiss Miss, Sheera and  Indian Burn sheer crew socks, the Lelaina and Mash studded crew socks and the Taos Remix crew sock.

Women's Stance socks at DNA Footwear

Kids will get a kick out of fun styles like the Shark Attack, Old Bones, and Monkey Wrench crew socks.

Peruse our selection of Gift Ideas for more stocking stuffer faves that help you share the warmth, this holiday season.
Visit our Pinterest & Polyvore pages for more holiday inspiration.

by L  S.Granados, xoxo

Little Black Dress to Impress: Your Guide to High Heels, Pumps & Booties

December 2nd, 2013

Made famous by Coco Chanel and Audrey Hepburn, the ubiquitous Little Black Dress is synonymous with timeless taste and effortless elegance.

Well loved for its versatility and slimming sensibility, the Little Black Dress is easily embellished with festive accessories, statement pieces and heart stopping high heels, making it a holiday season must for style mavens from all walks of life.

Inspired by the parade of party lovin’ pumps and stunning stilettos designed by a few of our favorite brands like Chinese Laundry, French Connection, Jessica Simpson, Sam Edelman, & BCBGeneration, we’ve put together holiday style guides on Pinterest & Polyvore  for dressing up your Little Black Dress!

Guide to styling your little black dress

By L.S. Granados

 

MID SEASON SALE: Time to Stock Up on Boots!

November 13th, 2013

As we are getting ready to layering up for the cold months ahead, we are looking for ways to keep our tootsies warm and dry. While turning our shoe closet into a boot one can be an investment, it doesn’t need to be, especially during our Mid Season Sale! Keep reading, we’ve rounded up some of our best-sellers that are currently on sale, for a limited time!

This fall, thanks to brands like Chinese Laundry, Jessica Simpson, Matiko, MJUS, and Seychelles, there are tons of sexy updates on classic boot styles to wear for work and play (or both!).

The Lace Ups
Drawing it’s inspiration from classic men’s styles, lace up booties are a cool complement to any boyfriend-inspired pieces, in your closet. Pairing with cherry red lips is a must! Our favorites? The oxford-inspired Rhea wedge bootie from Matiko and SeychellesBeyond Belief attractive chukka bootie.

Matiko Rhea & Seychelles Beyond Belief booties
Red Red Wine
Somewhere between a deep red and a blackish purple, burgundy has become a mainstay for fall! Darker and more badass, this hue will bring out a strong sex appeal to your shoe closet. From suede to leather, the Chinese Laundry Ideal bootie and Maeve knee high boot by MJUS are unapologetically sexy!

Knee High Boots at DNA Footwear

Heavy Metal Riding Boots
With the studded and buckled up booties being the star for (too) many seasons already, these versions of heavy metal riding boots take an unconventional approach to a classic silhouette. Rimmed studs, buckles, and suede panels, the Ellister boot by Jessica Simpson and MJUS Nola riding boot will surely steal your attention away!

Knee High Riding Boots at DNA FootwearEnjoy!

By Josi

Shopping Event at DNA Footwear Greenpoint

November 7th, 2013

Our Thursday shopping events are back, but this time it is in collaboration with Wolverine 1000 Mile, in our new store in Greenpoint!

Join us on Thursday, November 21st between 6-9pm, for a beers & bites, and meet Brooklyn designer Samantha Pleet, collaborator of the Wolverine 1000 Mile by Samantha Pleet collection.

Everyone that buys a pair of Wolverine 1000 Mile or Wolverine 1000 Mile by Samantha Pleet boots will receive a leather care kit gift. What’s more, one lucky guest will receive a pair of boots from the Wolverine collection of their choice. This shopping celebration is not to be missed!

RSVP: josianep@dnafootwear.com

Shopping event at DNA Footwear Greenpoint

About Wolverine 1000 Mile & Wolverine 1000 Mile by Samantha Pleet

Wolverine 1000 Mile & Wolverine 1000 Mile by Samantha Pleet

Crafted with great attention and using the same construction method as the Original, the new 1000 Mile Collection made in America is destined to become another classic. Inspired by original designs from the early 1900s, the boots are as comfortable as they are beautiful.

For their Wolverine 1000 Mile by Samantha Pleet collection, Wolverine partners with enchanting New York designer Samantha Pleet. The collection marries Wolverine’s rich heritage with Samantha’s mystical-meets-modern design aesthetic.

Come and discover these collections!

By Josi