Brand Crush: Seychelles for Spring

April 29th, 2014

With May arriving this week let’s celebrate by talking about Seychelles, DNA Footwear’s newest Brand Crush. May is always such a busy month and between Cinco de Mayo and Labor Day my month is already packed with events. We’ve got Mother’s Day brunch, sibling graduation ceremonies, and the ever looming wedding season sitting right in front of us. I know that I personally need at least  two spring heels or flats go get me through all that will be happening this spring. After such a long winter I’m looking forward to finally showing off the no-tights look and the Seychelles heel is exactly what I need to compliment the sundresses I’m ready to pull out from the back of my closet.

Seycelles come in all kinds of cute, spring pastel colors and the price point won’t put you out too much before summer starts. The retro-inspired design of the brand ensures a classic style that won’t look outdated when you look back at photos in the years to come. How great is that?

Even more exciting that the warm spring weather finally blowing through Brooklyn is this years celebration of Seychelles 30th anniversary. Lucky for us, in honor of the anniversary the brand has released a handful of their favorite styles giving them all new, modern twists. This Heritage collection perfectly captures the romantic, independent and femininity qualities that the brand honors. My favorites are definitely the One The Floor High Heel in Vacchetta and the Everybody Dance Mid Heel Sandal in Sea Green. I can’t wait to rock them this month. What are your favorite pairs of Seychelles for the spring?

1. So Much Time Embellished Flat Thong Sandal (Taupe), $59.99 2. Aim High Gladiator Sandal (Python Black White), $74.99 3. Playtime Mid Heel Pointed Toe Slingback Pump (Black), $84.99 4. Cayenne Huarache Ankle Strap Flat (Jade), $64.99 5. All The Way High Wedge Cutout Sandal (Rosegold Vacchetta), $94.99 6. Holdin’ My Breath Huarache Ankle Strap Flat (Red), $64.99 7. Get Loud High Heel d’Orsay Ankle Strap Pump (Seafoam Leather), $89.99 8. Menace High Heel Caged Strappy Sandal (Gold Metallic Leather), $94.99 9. Everybody Dance Mid Heel T-Strap Sandal (Sea Green), $84.99 10. On The Floor Chunky High Heel Ankle Strap Sandal (Melon Leather), $89.99

Brand of the Week: Lucky Brand

April 25th, 2014

Lucky you! This weekend at DNA Footwear we are showcasing Lucky Brand shoes as our Brand of the Week. Starting today and running through Sunday, April 27th, all Lucky Brand shoes at are an extra 25% off. Use the promo code LUCKY25 in your check out to receive the discount on Lucky items. Which pair will you choose?

1. Kyndra Mid Wedge Espadrille Sandal (Moroccan Blue Combo), $69.99 2. Emmie Flat Shoe (Rose Cream), $59.99 3. Beverlee Caged Glat Sandal (Black Burnished Kid), $38.49 4. Baxx Flat Thong Sandal (Brick Natural), $44.99 5. Ronand High Wedge Slingback Sandal (Black), $89.99 6. Astorr Toe Ring Flat Thong Sandal (Moroccan Blue), $54.99 7. Rorie High Wedge Fisherman Platform Sandal (Tobacco), $89.99 8. Garsone Caged Oxford Flat Shoe (Dark Camel Veg Vachetta), $55.99 9. Abbee Almond Toe d’Orsay Ankle Strap Flat (Blue Combo Aztec Woven), $54.99  10. Iness Low Block Heel Ankle Strap Sandal (Dark Camel Natural), $74.99 11. Miller2 High Wedge Platform Slide Sandal (Blush Champagne Dena Elastic), $79.99 12. Dawnna Strappy Flat Sandal (Tomato Montana), $74.99 13. Cropley Crochet Flat Thong Sandal (Moroccan Blue), $69.99

Thanks to the office Lucky Brand Instagram for the great photos.



Canvas Kicks: Part Two, Seavees

April 23rd, 2014

After kicking off our summertime fly canvas kicks countdown with Converse, we take things out west for a bit of that casual flavor. A California classic, SeaVees predates even Vans (which is crazy to think about). The brand caters to the laid back surfer lifestyle Southern Cali is known for by calling itself “Authentic California”.

During its initial run in the 60′s, the brand only lasted for 9 years. After taking a seriously long hiatus (the entire staff lost track of time surfing maybe?) it would be 40+ years later until the near forgotten SeaVees were reintroduced.

What stands out most about SeaVees, is how laid back the whole collection feels. Each pair caters perfectly to that whole, Life’s a long weekend, Monday brunch, sockless in the office, straight kickin’ it casual lifestyle. Silhouettes like the 2/64 Baja Slip On and the 8/63 Hermosa are each inspired by iconic Surfer-esque 60’s living references, like specific issues of “Surfer Magazine” or the dates of skateboard contests.

SeaVees are honestly a must have this summer. Especially if you’re wishing for that Cali living from the other side of the country, or all the way around the world.

Earth Day at DNA Footwear

April 22nd, 2014

April is a great month for many reasons. Spring is finally here with warmer temperatures, local Brooklyn restaurants and bars start serving outside, winter boots are put away to make room for sandals and flats, and Earth Day is finally upon us. This year marks Earth Day’s 44 anniversary and lucky for us, there are many ways to celebrate and make a difference. While we can’t plant a tree or set up a recycling program here on the blog, DNA Footwear has pulled together a handful of brands that are doing their part to produce environmentally conscious shoes. Whether using recycled packaging or utilizing sustainable materials, the brands and shoes listed here can help you feel good about your environmental impact.

And as for shopping in stores, remember that by reusing the DNA Footwear tote (pictured above) when making your purchase in person gives you a 10% discount on your purchase.


Birkenstocks are back and are all the craze this spring. The great news is that in addition to being the hottest trend, Birkenstocks are also one of the most environmentally friendly shoe brands you can invest in. The Birkenstock shoe uses cork, a natural substance, as the soles for all of their shoes. Pictured here is the new arrival Gizeh Comfort Flat Thong Sandal featuring a cork sole.

The Vans Surf Slider collection is also constructed with the environment in mind. In the Surf Sliders line, Vans has chosen to use recycled PET (a chemical often used in the production of plastic bottles) as a major material in their shoes. In addition, the company uses hemp uppers, water based glues, as well as EVA and/or bamboo in the foot beds of the shoes. Look cool and eco-friendly by wearing these Mohikan Nordic Moccasin Slip On Shoes.

RENEU shoes are a great option for those looking for style and environmentally conscious footwear. Their shoes are made with the brand’s signature Lycra covered memory foam insoles and eco-friendly upper materials such as hemp, recycled polyester, ultra-suede and other earth friendly, vegan materials. These adorable leather print Tembla Ballet Flat shoe are the perfect treat for this Earth Day.

Another shoe brand that uses recycled PET is the Timberland Earthkeepers collection. Timberland uses recycled PET in their products for everything from linings, laces, uppers and insulation, to faux shearling and even the backing of faux fur. This Savin Hill Chukka Boot is one of the boots from the Earthkeepers line.

Mel, the offshoot brand of Melissa shoes, are another option. You won’t loose your femininity while working to wear more environmentally friendly shoes with this brand. The shoes are all non-toxic, hypo-allergenic, cruelty-free, and vegan. This Honey III Floral Jelly Flat Thong Sandal in pink and red is a great summer find.

Børn shoes are another great option for comfortable, stylish and environmentally conscious shoes. All of the Børn shoes are hand-sewn, therefore using less adhesives, cements, and internal components. In addition, instead of man made dyes, their leathers are tanned using all-natural vegetable dyes and their shoe details are organic rather than synthetic or plastic. The Kates Low Wedge Ankle Strap Sandal, pictured above, is one of the great Earth friendly examples.

Canvas Kicks: Part One, Converse

April 16th, 2014

After what felt like the longest winter ever, spring is finally here. Now while it still might be a little chilly out that doesn’t mean you should wait till it’s full on summer to start steppin’ your footwear game up. Picking out the perfect warm weather kicks can be a terrifying, unforgivable process. The last thing you want to do is end up with a lame pair that won’t do you, your wardrobe, or feet any justice. Don’t stress out too much though; we’ve got you covered.

In honor of warmer and much more enjoyable days ahead, we here at DNA Footwear have put together a small list of a few brands and their canvas constructed offerings.

To kick things off right, (no pun intended) we have to stick to the classics. Few pairs say summertime fly the way Converse All-Stars and a fresh pair of Purcell’s do. Once considered top of the line “performance” shoes, today both the All-Star and Purcell have stepped off their respective courts and become staple casual footwear pieces. Now, while both builds are without a doubt older than everyone wearing them, that doesn’t mean they’re incapable of turning a few heads this summer. Continuing to improve on aesthetics, while remaining true to the brands classic roots, Converse has made sure the shoes stay relevant making use of not only an impressive and wide selection of colors, but by implementing prints like camo, paisley, pin-stripes and many more.

Brand Crush: Wolverine 1K by Samantha Pleet spring styles

April 14th, 2014

Back in March one of our favorite fashion bloggers Toshiko Shek, the amazing creative force behind It’s Not Her, It’s Me, published a fabulous review of this spring’s must have stylish Swedish Hasbeens. We’re excited to announce that Toshiko is at it again by perfectly styling the Wolverine 1K Mile by Samantha Pleet spring collection in a new blog post this April.

This spring, Brooklyn based designer Samantha Pleet has partnered with Wolverine 1000 Mile for the fifth season in a row, giving us shoe fanatics yet again another breathless collection. In this newest collaboration spring staples like the Festival Closed Toe Slingback Sandal (featured on Toshiko above), the Picnic Low Heel Closed Toe Sandal and the Ceremony High Heeled Booties are all perfectly designed for these warm spring temperatures.

Thanks to Toshiko’s fabulous eye for styling, it’s easy to imagine adding any (or all) of Samantha Pleet’s newest designs to our closets.

(Photos by Toshiko Shek for It’s Not Her, It’s Me and her Instagram Account.)

The Top 5 Shoes to Wear at Coachella

April 11th, 2014

Whether you’re heading off this weekend to rage at Coachella, or simply enjoying the warm weather that has finally hit the east coast, DNA Footwear is here to offer our top 5 shoe picks for this upcoming spring concert season.



First up we have the Latigo Astro Hidden Wedge Huarache Bootie. This bootie is designed by New York native turned California babe Naomi Reid and fits perfectly into the festival lifestyle. Coachella, like all music festivals, is about nailing the boho chic look and there isn’t a better style than the Astro Wedge Huarache Bootie. In the beautiful Cognac color the booties will easily match your entire spring wardrobe from cutoff denim jeans to flowing maxi skirts.





Next in line is the At Large Ankle Strap Sandal by one of our favorite brands, BC Footwear. Just because Coachella takes place outside in the grass and the dirt doesn’t mean that you’re not a fashion forward girl at heart. Keep the glam in your outfit by paring these rose gold BC ankle strap sandals with your favorite dancing dress.






Number three on our list is a gladiator sandal by the Brooklyn inspired company BedStu. Gladiator style sandals are stylish anytime of the summer but the details on the Diona Gladiator Flat Ankle Strap Sandal set it apart during this music concert craze. The delicate ankle strap, soft leather soles and flower accents on this gladiator guaranties both comfort and fashion while you’re dancing the day and night away.





One of the best comeback stories of this spring fashion season has been the resurrection of the Birkenstock sandal. That’s right, the once hip, king of comfort has returned to the fashion scene just in time for this concert season. While the Birkenstock sandal is already boho-chic to begin with, this Thong Gizeh Sandal lends itself perfectly to the spring and summer weather.





While the previous four picks have all had an element of boho-chic style to them, nothing beats the Frye Reina Saddle Bootie when it comes to creating a stylish attitude in your wardrobe. Pair these coral beauties with a pair of ripped jean shorts and a black graphic tea for an outfit that will showcase your inner rock star.




PONY, A New York Original

April 8th, 2014

Don’t call it a comeback.

PONY is making sure summer 2014 belongs to the New York originals. Established on the Upper Eastside of Manhattan in the early 70’s, PONY’s been on a bit of a stateside hiatus, but in the 8 short months PONY’s been back home, the Product of New York line has launched a massive welcome back campaign on their old stomping grounds of NYC.

Taking complete advantage of the recent retro craze, PONY is taking a serious cool kid approach to the brand’s spring/summer 2014 collection, reaching deep into their throwback catalog and putting together some impressive colorways of MUST have retro offerings. Perfect examples of said retros are the leather constructed takes on the Topstar and Topstar high or the canvas built Slamdunk low. Each originally designed for the hard-wood, the street worthy kicks now boast premium constructions with a series of contrasting elements in the form of multiple PONY branding. This summer is for sure looking like a #summerofpony. What silhouettes are you guys feeling? Personally the Slamdunk is pretty much the truth in my opinion; so what PONY kicks are you coppin’ and rockin’ this summer?

(All photos courtesy of the PONY Spring 2014 Lookbook.)

Just In: Vans Summertime Collaborations

April 8th, 2014


No stranger to collaborative works, over the past decade Vans has teamed with some of the biggest names across all boards. As part of the brand’s spring offerings, Vans has decided to include a few tag-team efforts in their lineup.

Working alongside the American Society for the Prevention of Cruelty of Animals (or ASPCA), Vans has created a two part collection dedicated to the animals in our lives. The first, a Sk8-Hi Slim rocks a dog printed quarter-panel with black suede toe and heel, paired alongside contrast white stitching. The second pair, a Vans Authentic, pays homage to our feline friends and features an allover kitty print paired with white laces.

Following the two piece ASPCA collection, the second Vans collab is a must have for any Beatles fan. Taking cues from the “Yellow Submarine” film and album, the collection includes four classic Vans (Sk8-Hi Reissue, Slip-On, Authentic, and Era) silhouettes, three of which make use of imagery directly inspired by specific parts of the movie, while the Authentic rocks an all-over “All You Need is Love” print.

Designer Spotlight: Vanessa Mooney X DV by Dolce Vita

February 24th, 2014

Coveted globally by taste-makers and celebrities like Vanessa Hudgens, Megan Fox, Emma Roberts and Lily Allen,  the eclectic, hand-made designs  by acclaimed jewellery designer and Hollywood-rebel, Vanessa Mooney, celebrate the free spirited, unexpected beauty of the boho-chic aesthetic that delights the eyes of passerby and wearers alike.

The LA based designer’s often intricate necklaces, bracelets, rings and pretty things inspire us to let go of tomorrow and soulfully embrace the sensuality and fullness of today with fingers and toes, ankles and wrists, and now thanks to her collaboration with DV by Dolce Vita, you can draw that inspiration up from the soles.

Here, at DNA Footwear, we are so pleased to carry two of our favorite styles of shoes from the Vanessa Mooney X DV by Dolce Vita Spring 2014 capsule collection: Avina and Atara. The Avina is a leather thong sandal, with gold belly dancing charms and leather sole; the Atara–a double leather ankle strap gladiator sandal with silver pyramid and smooth spiked studs also, crafted with a leather sole.

The casual versatility of the Avina thong sandal, easily rises to the occasion of dressier style elements. Celebrating that versatility, we orchestrated a truce between the femininity of dreamy florals and punk mysticism by pairing the jade green colored Avina with a sleek, flowery pencil skirt and a tank top emblazoned with a sugar skull. A pale pink bomber jacket keeps the chill away and the cool in play–as pastel hues and bomber jackets are hot trends for Spring 2014.

Saturday Brunch on Bedford Ave, dna footwear, lsgranados, spring 2014 trends, vanessa mooney shoes, vanessa mooney x dv by dolce vita, dolce vita, vanessa mooney, brooklyn streetstyle, boho chic, pastels, florals, color block, avina, thong sandals, ankle strap sandals, bomber jacket, style guide
(The Avina thong sandal is also available in Black)


The rocker-chic-goddess aesthetic of the Atara gladiator sandal has inspired us to pair the tough, edgy sandal with the simple sweetness of a few key accessories and an unassuming cross strap, lace sundress. To brighten up the look with an air of playful sophistication, we paired these basic elements with a funky, mood-boosting, orange floral blazer that complements Atara‘s fierce design; blue accents and statement pieces bring the look effortlessly together.

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Orange you glad you’re feeling blue by L S.Granados for dnafootwear-com
(The Atara ankle strap sandal is also available in Bone & Gold).

Inspire your heart, and sole, with the fiercely feminine bohemian flair that comes with slipping on a pair of Vanessa Mooney shoes from the DV by Dolce Vita capsule collection. Live, Love, Laugh, Be Free!

Happy Shopping, Fashionistas,
–L S.Granados